Step Into

Who I am

A Product Owner with over 20 years of experience in the Web/Mobile space. I specialise in the end-to-end delivery of world leading front/back-end Digital products.


I want to share my passion for Product & IT, Agile methodology, pique your curiosity, highlight potential synergies and connect with you to grow your digital business.


I started my career in France in the videogame industry. I am now based in the U.K since 2008. I worked with various clients such as Motorola, Acer or Sony in the USA, Japan, Germany, Spain & Italy.

What's next

Projects in Web, Mobile, Digital Store, e-commerce, Marketplace for B2C, B2B, B2C2B or B2O?

Let's build together your future products, drive revenue, brand loyalty, consumer satisfaction.

Jerome Sicart

Head of Product - Certified Scrum Product Owner (CSPO)

Jerome Sicart Photo Black and White

Check my full profile on Linkedin

Career History

From May 2019 | Paris

Head of Product

September 2017 - April 2019 | London

Senior Product Lead

2017 | London

Head of Product / Product Owner (Freelance)

2015 - April 2017 | London & Aix-en-Provence

Product Director

2012 - 2014 | London

European Product Manager, then Director Consumer Products Europe

2008 - 2011 | London

Digital Store Product Manager

2006 - 2008 | Marseille

Games/Applications Store Manager

2000 - 2005 | Paris & Marseille

PC/Console Games Brand Manager

Professional development

July 2017

Responsive Web Design with HTML5 & CSS3

May 2017

Web Design with HTML and CSS

April 2017

Certified Scrum Product Owner

Key achievements


Successful launch of a web, an iOS and a Windows application for Board Members (front-end and back-end)


Delivered cutting edge B2B products to improve Service Providers retention and NPS


Accountable for the success of the first consumer TV campaign (+28% conversion on forms)


Released, the "Tripadvisor" of Tradesmen with 50K+ Pros and 17K Ratings & Reviews

Certified Scrum Product Owner 100%
HTML / CSS / Responsive
English (fluent), French (native)
Office, Redmine/Jira, Optimisely, Lucidchart, Balsamiq/Moqup, Analytics, WordPress, ...


One of the reasons to see improved productivity in Agile is because of the simplicity principle.

More than

Projects released with Scrum


Marketing Director
Benoit Grondin

Marketing Director

Jérôme is a talented Head of Product who combines strategic vision as well as operational skills. ... I would recommend anyone to have him on board in their team!

Product & Innovation Director
Mike Wood

Product & Innovation Director

Jerome is an extremely knowledgable and capable product director. He is detail oriented and his inclusive approach ensures the team delivers the best possible results.

My expertise

product consulting picto

Product Consulting

Set up the Product Vision, strategy and Roadmap. Define Personas, study Trends & Competition. Deploy Agile, Scrum, Kanban methodology, write and prioritise User Stories and Acceptance Criteria for your front and back-end projects.

customer engagement picto

Customer Engagement

Optimise your landing pages (SEO/SEM/Direct). Configure A/B and multivariate tests, conduct Usability Testing. Provide User Experience best practice, SEO recommendations. Build a customer email lifecycle with transactional emails.
> Increase conversion & drive revenue.

mobile and web development picto

Web & Mobile Development

Step in Web, Mobile sites, Applications from conception to launch, from MVP to final product. Find the right development partner according to the envisaged technical solution. Coordinate the relation with 3rd parties for APIs integration.

retention program picto

Retention Programs

Offer a consistent User Experience. Improve customer service workflows. Implement heatmaps, live chat and virtual assistants. Use social media to build relationship. Build email marketing campaigns. Mesure NPS.
> Improve satisfaction & increase profit.

Digital Projects realised for prestigious clients

Website realised by Jerome Sicart. Copyright © 2017 Step Into Digital

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